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McLaren Racing and Udemy announce a partnership agreement

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McLaren Racing and Udemy (Nasdaq: UDMY) announced a multi-year partnership spanning the complete McLaren physical racing portfolio. In a first-of-its-kind collaboration, Udemy, a leading online skills marketplace and learning platform, will become the Official Learning and Skills Partner of McLaren Racing, including the McLaren Formula 1 Team, Arrow McLaren IndyCar Team, NEOM McLaren Formula E Team and NEOM McLaren Extreme E Team.

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San Francisco-based Udemy will offer Udemy Business licenses across McLaren Racing’s people, empowering its team with flexible and effective learning opportunities and driving McLaren’s upskilling and performance.

The partnership is Udemy’s first venture into motorsports. It underpins both brands’ shared ambition to deliver agile, expansive and comprehensive learning and development opportunities to help individuals achieve better personal and business outcomes.

Udemy branding will be featured on the NEOM McLaren Formula E Team’s race cars and team kit from Season 10 of the ABB FIA Formula E World Championship and on the helmets of McLaren Formula 1 drivers Lando Norris and Oscar Piastri during the 2024 F1 season.

Daniel Gallo, Chief People & Sustainability Officer, McLaren Racing, said:

We are thrilled to welcome Udemy to the McLaren Racing family. Here at McLaren, we believe that our people are our most significant advantage, and we are proud to have the company on board to support our team’s upskilling journey. We are excited to unify our racing series alongside Udemy further while allowing our people to develop and grow.

Greg Brown, President and CEO of Udemy, said:

We are excited to partner with McLaren Racing to develop their team, from those in the driver’s seats and pit lanes to those running the business in their corporate offices. Udemy’s fresh and relevant course content will help McLaren maintain a high-performing team, staying ahead of fast-moving and ever-evolving trends in technology and business. We’re equally thrilled to support all four physical race series, demonstrating our commitment to the McLaren team’s learning journey.

About Udemy

Udemy (Nasdaq: UDMY) provides flexible and practical skill development and validation to empower organizations and individuals. Their platform offers users thousands of up-to-date courses in dozens of languages, providing learners, real-world expert instructors and enterprises the solutions they need to collaborate, achieve goals and transform lives. Through the Udemy platform and community, millions of learners gain expertise in various topics, from programming and data science to leadership and team building. Udemy Business enables employers to offer on-demand learning for all employees, immersive learning for tech teams and cohort learning for leaders. The customers include Fender, Glassdoor, On24, The World Bank and Volkswagen. Udemy is headquartered in San Francisco with hubs in Ankara and Istanbul, Türkiye; Austin, Texas; Denver, Colorado; Dublin, Ireland; Melbourne, Australia; and New Delhi, India.

The post McLaren Racing and Udemy announce a partnership agreement appeared first on Paddock Magazine.


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